This is such a simple 2 minute fix but instantly helps unify your online presence and brand I’m not kidding, doing this will instantly help you add credibility to your…
If you’re a regular Insider’s Edge reader you’ll know that I highly recommend WordPress for anyone who wants to set up a website for business or fun. You can use to…
I’m often asked by readers: “Which is the best blogging/website platform?” It’s a very good question. There are a vast array of excellent (and free) choices on offer. If you…
Setting up your own website or blog is a great way to create a side income that could turn into something more lucrative. Becoming an ‘online entrepreneur’ is the easy…
Getting you get up and running with your own website (or improving your existing site) by increasing traffic and adding different revenue streams is something I really want to help…
This is a quirky way to ‘get viral’ off the back of a popular news story or Twitter phenomenon. Eagle eyed readers of the Insider’s Edge blog will have spotted…
Help! Big brands are slowly taking over the world, influencing our buying patterns and turning us into zombie shoppers. It might seem like a tragic scenario, but for savvy small businesses…
A quick look at the trending topics this morning revealed that the word “Valentines” featured heavily in online searches. Here’s a screenshot: (The figures reveal that lingerie only has slightly more…
A copywriting ‘guru’ once told me that writer’s block didn’t exist. By writer’s block I’m talking about that feeling you get when you try to type something (an email, an…
4 years ago something BIG happened. A magical tablet was born. A tablet that can store a library’s worth of books, fits in your jacket pocket and weighs less than…